Aspect Software

Aspect Software hosted their annual customer appreciation event titled ‘ACE’ (Aspect Customer Event). As an international company there were various versions of the event that took place around the world including ACE India and ACE Europe. With the event logo previously established the European marketing team and myself collaborated to develop the event theme. After deciding on a racing theme and tag line I then developed the look and feel of the event. Collateral included direct mail, table toppers, event brochure and the localization of the event microsite. 3D collateral included roll ups, registration booth, stage background and a 20 metre feature product wall. This event was attended by over 200 delegates from multiple EU countries and received very positive feedback.